October Singer Brand Reputation Rankings Announced

Oct 21, 2023

The Korean Business Research Institute has revealed this month’s brand reputation rankings for singers!

The rankings were determined through an analysis of singers’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from September 21 to October 21.

BTS rose to the top of the list this month with a brand reputation index of 7,556,687, marking a 39.11 percent increase in their score since September.

BLACKPINK shot to second place after seeing a whopping 116.85 percent rise in their brand reputation index since last month, bringing their score for October to 7,408,485.

Trot singer Lim Young Woong came in at a close third with a brand reputation index of 7,250,957, marking a 3.05 percent increase in his score.

Meanwhile, NewJeans took fourth place for the month with a brand reputation index of 4,425,385.

Finally, IVE rounded out the top five with a brand reputation index of 4,064,954, marking a 41.28 percent rise in their score since September.

Check out this month’s top 30 below!