October Drama Actor Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for drama actors!

The rankings were determined through a data analysis of the media coverage, participation, interaction, and community indexes of 50 actors who appeared in dramas that aired between September 12 and October 12.

Leading ladies dominated this month’s list, with actresses sweeping all of the top three spots for October.

Han Ji Min, who recently starred in “Behind Your Touch,” led the pack at first place with a brand reputation index of 2,259,904. High-ranking phrases in her keyword analysis included “Behind Your Touch,” “Lee Min Ki,” and “Bong Ye Bun” (the name of her character in “Behind Your Touch”), while her highest-ranking related terms included “fun,” “delightful,” and “happy.” Han Ji Min’s positivity-negativity analysis also revealed a score of 83.42 percent positive reactions.

The Escape of the Seven” star Lee Yoo Bi came in at a close second with a brand reputation index of 2,126,121 for October.

Jo Bo Ah, who recently starred in “Destined with You,” ranked third with a brand reputation index of 1,728,737.

Finally, Lee Min Ki of “Behind Your Touch” took fourth place with a brand reputation index of 1,580,244, while Hwang Jung Eum of “The Escape of the Seven” followed close behind with a score of 1,522,265.

Check out the top 30 for this month below!

  1. Han Ji Min
  2. Lee Yoo Bi
  3. Jo Bo Ah
  4. Lee Min Ki
  5. Hwang Jung Eum
  6. Lee Yoo Mi
  7. Yoon Kye Sang
  8. Rowoon
  9. Kim So Hyun
  10. Lee Sang Yeob
  11. Ryeoun
  12. Hwang Minhyun
  13. Lee Joon Gi
  14. Uhm Ki Joon
  15. Uee
  16. Ha Jun
  17. Yoo Na
  18. Park Sung Hoon
  19. Lee Joon
  20. Shin Se Kyung
  21. Girl’s Day’s Yura
  22. EXO’s Suho
  23. Kim Jung Eun
  24. Choi Hyun Wook
  25. Jang Dong Gun
  26. Seol In Ah
  27. Shin Eun Kyung
  28. Shin Eun Soo
  29. Ong Seong Wu
  30. Kim So Hye

Watch full episodes of “The Escape of the Seven” with subtitles on Viki below!

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