February Boy Group Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for male idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various boy groups, using big data collected from January 10 to February 10.

SEVENTEEN held onto their spot at the top of the list this month with a brand reputation index of 5,896,081 for February. High-ranking phrases in their  keyword analysis included “NANA TOUR,” “encore tour,” and “Recording Industry Association of Japan,” while their highest-ranking related terms included “record,” “confirmed,” and “donate.” The group’s positivity-negativity analysis also revealed a score of 84.72 percent positive reactions.

RIIZE climbed to second place with a brand reputation index of 4,255,165, marking a 22.01 percent increase in their score since January.

THE BOYZ rose to third place with a brand reputation index of 3,263,313, marking a 7.07 percent rise in their score since last month.

BTS took fourth place with a brand reputation index of 2,835,330, while NCT came in at a close fifth with an index of 2,737,828 for February.

Check out the top 30 for this month below!

  1. SEVENTEEN
  2. RIIZE
  3. THE BOYZ
  4. BTS
  5. NCT
  6. EXO
  7. Super Junior
  8. Stray Kids
  9. ZEROBASEONE
  10. BTOB
  11. SHINee
  12. B1A4
  13. ENHYPEN
  14. INFINITE
  15. TVXQ
  16. ASTRO
  17. MONSTA X
  18. TREASURE
  19. ATEEZ
  20. PENTAGON
  21. WINNER
  22. TXT
  23. Wanna One
  24. VIXX
  25. 2PM
  26. SF9
  27. BOYNEXTDOOR
  28. CRAVITY
  29. GOT7
  30. Highlight

Watch SEVENTEEN’s film “SEVENTEEN POWER OF LOVE : THE MOVIE” with subtitles on Viki below!

Watch Now

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