Star Brand Reputation Rankings Announced

The Korean Business Research Institute has published its brand reputation rankings for all stars during the month of April!

The rankings were determined through an analysis of various stars’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from March 30 to April 30.

Trot singer Lim Young Woong continued his reign at the top of the list this month with a brand reputation index of 8,087,862, marking a 12.15 percent increase in his score since March.

Meanwhile, ILLIT took second place for the month with a brand reputation index of 7,230,642.

Kim Soo Hyun came in at a close third with a brand reputation index of 7,056,168, marking a 36.28 percent rise in his score since last month.

BIBI held onto her spot at fourth place with a brand reputation index of 6,129,263, while Lee Jung Hoo rounded out the top five with a score of 4,883,309, marking a 58.68 percent increase in his score.

Check out the top 30 for this month below!

  1. Lim Young Woong
  2. ILLIT
  3. Kim Soo Hyun
  4. BIBI
  5. Lee Jung Hoo
  6. (G)I-DLE
  7. SEVENTEEN
  8. ASTRO’s Cha Eun Woo
  9. BLACKPINK
  10. BTS
  11. Kim Ji Won
  12. Yoo Jae Suk
  13. SHINee
  14. TWICE
  15. Girls’ Generation’s Taeyeon
  16. IU
  17. BABYMONSTER
  18. Son Heung Min
  19. IVE
  20. TWS
  21. Baek Jong Won
  22. Lee Chan Won
  23. Byeon Woo Seok
  24. Block B’s Zico
  25. LE SSERAFIM
  26. Ryu Hyun Jin
  27. Kim Ha Seong
  28. Kim Yuna
  29. Park Ji Hyun
  30. NCT

Watch Kim Soo Hyun in his hit drama “Producer” with subtitles on Viki below:

Watch Now

Or check out BIBI’s film “Whispering Corridors 6: The Humming” below!

Watch Now

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