June Rookie Idol Group Brand Reputation Rankings Announced

Jun 01, 2025

The Korean Business Research Institute has revealed this month’s brand reputation rankings for rookie idol groups!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of various rookie idol groups, using big data collected from May 1 to June 1. Only idols who debuted in 2023 or later were considered for the rankings.

KiiiKiii continued their reign at the top of the list this month with a brand reputation index of 1,629,547 for June. High-ranking phrases in the group’s keyword analysis included “I DO ME,” “professional baseball first pitch,” and “university festival,” while their highest-ranking related terms included “Gen Z,” “model,” and “throw the first pitch.” KiiiKiii’s positivity-negativity analysis also revealed a score of 90.58 percent positive reactions.

TWS rose to second place with a brand reputation index of 1,187,833, marking a 21.23 percent increase in their score since May.

MEOVV shot to third place after seeing a staggering 464.00 percent rise in their brand reputation index, bringing their total score for June to 992,967.

izna took fourth place with a brand reputation index of 684,872, while ILLIT rounded out the top five with a score of 673,802.

Check out the top 30 for this month below!