June Variety Show Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s list of brand reputation rankings for variety shows!

The rankings were determined through an analysis of the consumer participation, communication, media coverage, community awareness, and viewership indexes of 50 variety programs, using big data collected from May 1 to June 2.

MBC’s “I Live Alone” continued its winning streak at the top of the list this month, taking first place with a brand reputation index of 10,868,547. High-ranking phrases in the show’s keyword analysis included “Henry,” “Han Hye Jin,” and “Kian 84.”

MBC’s “Radio Star” also maintained its spot at second place with a brand reputation index of 7,650,769 for May. Meanwhile, SBS’s “My Ugly Duckling” rose three spots to claim third place with a brand reputation index of 6,421,111.

Check out the top 20 shows below!

  1. “I Live Alone”
  2. “Radio Star”
  3. “My Ugly Duckling”
  4. “Ask Us Anything”
  5. Heart Signal
  6. “King of Masked Singer”
  7. Law of the Jungle
  8. Running Man
  9. “Sugar Man”
  10. “Hyori’s Homestay”
  11. “Wednesday Food Talk”
  12. “I Love Music”
  13. Happy Together
  14. “The Call”
  15. “Burning Youth”
  16. “Omniscient Interfering View”
  17. “Life Bar”
  18. Let’s Eat Dinner Together
  19. The Return of Superman
  20. “Unexpected Q”

Watch the latest episode of “I Live Alone” below!

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