December Variety Show Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for variety shows!

The rankings were determined through an analysis of the consumer participation, interaction, media coverage, community awareness, and viewership indexes of 50 popular variety programs, using big data collected from November 2 to December 1.

SBS’s “Baek Jong Won’s Alley Restaurant” topped this month’s list with a brand reputation index of 9,612,719. The show enjoyed an impressive 130.93 percent increase in its score since November.

JTBC’s “Ask Us Anything” maintained its position at second place with a brand reputation index of 9,167,440 for December.

Meanwhile, MBC’s “I Live Alone” took third place for the month with a total index of 8,090,580.

Check out the top 20 for December below!

  1. “Baek Jong Won’s Alley Restaurant”
  2. “Ask Us Anything”
  3. “I Live Alone”
  4. My Ugly Duckling
  5. “New Journey to the West”
  6. “Taste of Dating”
  7. Happy Together
  8. Radio Star
  9. Running Man
  10. “Wife’s Taste”
  11. The King of Mask Singer
  12. 2 Days & 1 Night
  13. Village Survival, the Eight
  14. The Manager
  15. Law of the Jungle
  16. “Life Bar”
  17. “Same Bed, Different Dreams”
  18. The Return of Superman
  19. “Hello Counselor”
  20. Master in the House

Check out the latest episode of “I Live Alone” below!

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