October Boy Group Member Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 527 boy group members, using big data collected from September 17 to October 18.

BTS’s Jimin topped the rankings for the 10th consecutive month, scoring a total brand reputation index of 8,775,142 for October. High-ranking phrases in his keyword analysis included “birthday,” “ARMY,” and “fandom,” while his highest-ranking related terms included “love,” “thankful,” and “congratulate.”

EXO’s Baekhyun rose to second place this month, enjoying a 55.63 percent rise in his score since September for a total index of 4,794,154.

BTS’s V came in at a close third, maintaining his position at No. 3 with a total brand reputation index of 4,619,692.

Check out the top 30 for this month below!

  1. BTS’s Jimin
  2. EXO’s Baekhyun
  3. BTS’s V
  4. BTS’s Jungkook
  5. EXO’s Kai
  6. SHINee’s Taemin
  7. NCT’s Taeyong
  8. BTS’s J-Hope
  9. NCT’s Mark
  10. BTS’s RM
  11. AB6IX’s Lee Dae Hwi
  12. EXO’s Chen
  13. EXO’s Suho
  14. Super Junior’s Eunhyuk
  15. NCT’s Ten
  16. AB6IX’s Park Woo Jin
  17. Super Junior’s Leeteuk
  18. Super Junior’s Shindong
  19. BTS’ Suga
  20. Super Junior’s Donghae
  21. AB6IX’s Lim Young Min
  22. BTS’s Jin
  23. TVXQ’s Yunho
  24. TVXQ’s Changmin
  25. AB6IX’s Kim Dong Hyun
  26. Super Junior’s Kyuhyun
  27. AB6IX’s Jeon Woong
  28. Super Junior’s Kim Heechul
  29. GOT7’s Jinyoung
  30. EXO’s Sehun

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