May Variety Star Brand Reputation Rankings Announced

The Korean Business Research Institute has published this month’s brand reputation rankings for variety stars!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular entertainers, using big data collected from April 2 to May 1.

Yoo Jae Suk held onto his spot at the top of the list this month with a brand reputation index of 2,310,627 for May. High-ranking phrases in the star’s keyword analysis included “YouTube,” “chicken,” and “Park Myung Soo,” while his highest-ranking related terms included “anger,” “effort,” and “donate.” Yoo Jae Suk’s positivity-negativity analysis also revealed a score of 61.82 percent percent positive reactions.

Park Na Rae took second place in the rankings with a brand reputation index of 1,392,059, while Park Myung Soo rose to third place with a total score of 1,327,308 for May.

Check out the top 30 for this month below!

  1. Yoo Jae Suk
  2. Park Na Rae
  3. Park Myung Soo
  4. Kim Sung Joo
  5. Lee Young Ja
  6. Kang Ho Dong
  7. Kim Jong Min
  8. Song Eun Yi
  9. Super Junior’s Kim Heechul
  10. Yang Se Hyung
  11. Kim Gura
  12. Kim Sook
  13. Jang Do Yeon
  14. Kim Jong Kook
  15. Jun Hyun Moo
  16. Lee Sang Min
  17. Seo Jang Hoon
  18. Lee Kwang Soo
  19. HaHa
  20. Lee Hyori
  21. Moon Se Yoon
  22. Shin Dong Yup
  23. Kim Joon Hyun
  24. Lee Kyung Kyu
  25. Song Hae
  26. Lee Soo Geun
  27. Ahn Jung Hwan
  28. Yoo Hee Yeol
  29. Kim Young Chul
  30. Song Ji Hyo

Watch Yoo Jae Suk on the latest episode of “Running Man” with English subtitles below!

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Source (1)

Top Photo Credit: Xportsnews

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