August Boy Group Member Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 645 boy group members, using big data collected from July 14 to August 14.

BTS’s Jimin topped the list for the 20th consecutive month, scoring a total brand reputation index of 6,476,311 for August. High-ranking phrases in his keyword analysis included “Filter,” “Promise,” and “Run BTS,” while his highest-ranking related terms included “be awarded,” “donate,” and “release.” Jimin’s positivity-negativity analysis also revealed a score of 80.13 percent positive reactions.

BTS’s Jungkook took second place in this month’s rankings with a brand reputation index of 4,056,917, while Highlight’s Yoon Doojoon rose to third place with a total index of 3,421,270.

Finally, BTS’s V and EXO’s Chanyeol rounded out the top five for August at fourth and fifth places respectively.

Check out the top 30 for this month below!

  1. BTS’s Jimin
  2. BTS’s Jungkook
  3. Highlight’s Yoon Doojoon
  4. BTS’s V
  5. EXO’s Chanyeol
  6. BTS’ Suga
  7. BTS’s Jin
  8. TVXQ’s Yunho
  9. ASTRO’s Cha Eun Woo
  10. BTS’s J-Hope
  11. EXO’s Baekhyun
  12. BTS’s RM
  13. Super Junior’s Kyuhyun
  14. VICTON’s Han Seung Woo
  15. EXO’s Sehun
  16. SHINee’s Taemin
  17. BIGBANG’s G-Dragon
  18. SF9’s Chani
  19. NCT’s Jaehyun
  20. Shinhwa’s Kim Dong Wan
  21. SEVENTEEN’s Jun
  22. TXT’s Soobin
  23. The Boyz’s Juyeon
  24. NU’EST’s JR
  25. The Boyz’s Hyunjae
  26. TVXQ’s Changmin
  27. SEVENTEEN’s Seungkwan
  28. ONF’s Wyatt
  29. ONF’s U
  30. EXO’s Kai

Source (1)

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