November Variety Star Brand Reputation Rankings Announced

The Korean Business Research Institute has published this month’s brand reputation rankings for variety stars!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular entertainers, using big data collected from October 2 to November 1.

Yoo Jae Suk remained at the top of the list this month with a brand reputation index of 1,759,517 for November. High-ranking phrases in his keyword analysis included “Running Man” and “The Sixth Sense,” while his highest-ranking related terms included “confess,” “caught off guard,” and “negotiate.” Yoo Jae Suk’s positivity-negativity analysis revealed a score of 74.55 percent percent positive reactions.

Kang Ho Dong rose to second place in this month’s rankings with a brand reputation index of 1,477,152, marking an impressive 89.51 percent increase in his score since October.

Finally, Park Na Rae took third place on the list with a total index of 1,064,987 for November.

Check out the top 30 for this month below!

  1. Yoo Jae Suk
  2. Kang Ho Dong
  3. Park Na Rae
  4. Kim Jong Min
  5. Ahn Jung Hwan
  6. Park Myung Soo
  7. Kim Sung Joo
  8. Kim Jong Kook
  9. Choi Yang Rak
  10. ZE:A’s Kwanghee
  11. Paeng Hyun Sook
  12. Jun Hyun Moo
  13. Lee Hyori
  14. Lee Soo Geun
  15. Jang Do Yeon
  16. Moon Se Yoon
  17. Song Ji Hyo
  18. Lee Kyung Kyu
  19. Kim Gura
  20. Seo Jang Hoon
  21. Lee Kwang Soo
  22. HaHa
  23. Cha Tae Hyun
  24. Kim Shin Young
  25. Yang Se Chan
  26. Yang Se Hyung
  27. Ahn Young Mi
  28. Kim Joon Ho
  29. Kim Gook Jin
  30. Shin Dong Yup

Watch Yoo Jae Suk on “Running Man” with English subtitles below!

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Top Left Photo Credit: Xportsnews

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