January Drama Actor Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for drama actors!

The rankings were determined through a data analysis of the media coverage, participation, interaction, and community indexes of 50 actors who appeared in dramas that aired between December 2, 2020 and January 2, 2021.

Kim So Yeon, who is currently starring in the smash hit drama “The Penthouse,” topped this month’s list with a brand reputation index of 9,344,658. High-ranking phrases in her keyword analysis included “The Penthouse,” “Lee Ji Ah,” and “Lee Sang Woo,” while her highest-ranking related terms included “act,” “passionate acting,” and “award.” The actress’s positivity-negativity analysis revealed a score of 70.55 percent positive reactions.

ASTRO’s Cha Eun Woo, who is currently starring in tvN’s “True Beauty,” took second place in the rankings with a brand reputation index of 8,301,999 for January.

“The Penthouse” star Lee Ji Ah came in third place for the month with a brand reputation index of 7,115,490, while “Mr. Queen” leading lady Shin Hye Sun and “True Beauty” star Moon Ga Young rounded out the top five at fourth and fifth places respectively.

Check out the top 30 for this month below!

  1. Kim So Yeon
  2. Cha Eun Woo
  3. Lee Ji Ah
  4. Shin Hye Sun
  5. Moon Ga Young
  6. Kim Jung Hyun
  7. Jo Byeong Gyu
  8. Kim Sejeong
  9. Uhm Ki Joon
  10. Kim Young Dae
  11. Hwang In Yeop
  12. Hwang Jung Min
  13. Shin Se Kyung
  14. Jo Yeo Jeong
  15. INFINITE’s Kim Myung Soo
  16. Im Siwan
  17. Namgoong Min
  18. Ahn Bo Hyun
  19. Girls’ Generation’s YoonA
  20. S.E.S.’s Eugene
  21. Yoo Joon Sang
  22. Shin Sung Rok
  23. Go Joon
  24. Lee Se Young
  25. Kwon Nara
  26. WINNER’s Kang Seung Yoon
  27. Lee Chung Ah
  28. Lee Chae Young
  29. Seol In Ah
  30. NU’EST’s Minhyun

Watch Kim So Yeon and Lee Ji Ah in “The Penthouse” here…

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…Cha Eun Woo and Moon Ga Young in “True Beauty” here…

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…and Shin Hye Sun and Kim Jung Hyun in “Mr. Queen” here!

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Source (1)

Top Photo Credit: Xportsnews

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