August Movie Star Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for film actors!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular movie stars, using big data collected from July 22 to August 23.

Jo Jung Suk, the star of the hit disaster film “E.X.I.T,” topped this month’s list with a brand reputation index of 8,445,931. High-ranking phrases in the actor’s keyword analysis included “E.X.I.T,” “Gummy,” and “YoonA,” while his highest-ranking related terms included “happy,” “thankful,” and “refreshing.”

Park So Dam, who recently starred in director Bong Joon Ho’s award-winning film “Parasite,” rose to second place in the rankings with a brand reputation index of 6,806,981 this month.

Finally, Park Seo Joon, the star of the supernatural action thriller “The Divine Fury,” came in at third for the month with a total score of 5,314,792 for August.

Check out this month’s top 30 below!

  1. Jo Jung Suk
  2. Park So Dam
  3. Park Seo Joon
  4. Ryu Jun Yeol
  5. Lee Byung Hun
  6. Yum Jung Ah
  7. Han Ji Min
  8. Lee Seo Jin
  9. Yoo Hae Jin
  10. Son Hyun Joo
  11. Yeo Jin Goo
  12. Ma Dong Seok
  13. Kim Hyang Gi
  14. Lee Jong Suk
  15. Lee Jung Eun
  16. Jung Woo
  17. Kim Ji Young
  18. Park Sung Woong
  19. Song Seung Heon
  20. Bae Sung Woo
  21. Gong Yoo
  22. Sung Dong Il
  23. Kim Nam Gil
  24. Jo Woo Jin
  25. Kim Seul Gi
  26. Jo Jin Woong
  27. Choi Yoo Hwa
  28. Lee Ji Hoon
  29. Song Kang Ho
  30. Lee El

Source (1)

Top Photo Credit: Xportsnews

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