May Movie Star Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for film actors!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular movie stars, using big data collected from April 29 to May 29.

Son Suk Ku topped this month’s list with a brand reputation index of 7,088,816. High-ranking phrases in his keyword analysis included “Baeksang Arts Awards,” “Nine Puzzle,” and “model,” while his highest-ranking related terms included “gentle,” “sweet,” and “sexy.” The actor’s positivity-negativity analysis revealed a score of 83.36 percent reactions.

Meanwhile, Song Joong Ki took second place in the rankings with a brand reputation index of 6,229,237.

Ma Dong Seok rose to third place with a brand reputation index of 4,646,599, marking a 26.12 percent increase in his score since March (the last time the rankings were published).

Jeon Do Yeon climbed to fourth place with a brand reputation index of 3,814,429, and Kim Hye Soo came in at a close fifth with a total score of 3,677,168 for May.

Check out the top 30 for this month below!

  1. Son Suk Ku
  2. Song Joong Ki
  3. Ma Dong Seok
  4. Jeon Do Yeon
  5. Kim Hye Soo
  6. Park Seo Joon
  7. Kim Tae Ri
  8. Heo Sung Tae
  9. Hyun Bin
  10. Cho Seung Woo
  11. Jung Hae In
  12. Kim Da Mi
  13. Jo Jin Woong
  14. Kim Nam Gil
  15. Jeon Hye Jin
  16. Park Bo Young
  17. Ryu Jun Yeol
  18. Han Ji Min
  19. Lee Byung Hun
  20. Lee Jung Jae
  21. Honey Lee
  22. Ra Mi Ran
  23. Hwang Jung Min
  24. Song Seung Heon
  25. Yoo Hae Jin
  26. Im Siwan
  27. Choi Min Sik
  28. Han Hyo Joo
  29. Jin Sun Kyu
  30. Gong Myung

Watch Son Suk Ku and Ma Dong Seok in their hit film “The Roundup” with subtitles below:

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Or watch Song Joong Ki in his latest drama “Reborn Rich” below!

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Source (1)

Top Right Photo Credit: Xportsnews

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