March Singer Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for singers!

The rankings were determined through an analysis of singers’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from February 23 to March 23.

Lim Young Woong topped this month’s list with a brand reputation index of 6,958,810, marking a 37.68 percent rise in his score since February.

LE SSERAFIM climbed to second place after seeing a whopping 127.38 percent increase in their brand reputation index, bringing their total score to 4,755,472 for March.

Meanwhile, BIBI came in at a close third with a brand reputation index of 4,518,031 for the month.

IU followed close behind in fourth place with a brand reputation index of 4,448,404, marking a 41.13 percent rise in her score since last month.

Finally, Girls’ Generation’s Taeyeon held onto her spot at fifth place with a brand reputation index of 3,706,462, marking a 12.45 percent increase in her score since February.

Check out the top 30 for this month below!

  1. Lim Young Woong
  3. BIBI
  4. IU
  5. Girls’ Generation’s Taeyeon
  7. (G)I-DLE
  8. TWICE
  9. IVE
  11. RIIZE
  12. Na Hoon-a
  13. NewJeans
  14. Lee Chan Won
  15. Kim Ho Joong
  16. aespa
  17. Sung Si Kyung
  18. BTS
  19. Young Tak
  20. Jeong Dong Won
  21. NCT
  22. OH MY GIRL
  23. EXO
  24. Song Ga In
  25. Red Velvet
  26. DAY6
  27. Lee Seung Yoon
  28. Block B’s Zico
  29. K.Will
  30. Byul

Watch IU in “Shades of the Heart” with subtitles on Viki below:

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