March Movie Star Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for film actors!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular movie stars, using big data collected from February 9 to March 9.

Lee Jung Jae topped this month’s list with a brand reputation index of 8,612,929. High-ranking phrases in his keyword analysis included “Squid Game,” “Best Male Actor award,” and “advertisement model,” while his highest-ranking related terms included “award,” “congratulate,” and “thank.”

Kim Hye Soo took second place with a brand reputation index of 7,576,693, while Lee Jung Jae’s “Squid Game” co-star Jung Ho Yeon came in at a close third with a brand reputation index of 7,331,884.

Hyun Bin ranked fourth for March with a brand reputation index of 7,224,437, and Park Seo Joon rounded out the top five with a total index of 6,684,863.

Check out the top 30 for this month below!

  1. Lee Jung Jae
  2. Kim Hye Soo
  3. Jung Ho Yeon
  4. Hyun Bin
  5. Park Seo Joon
  6. Lee Byung Hun
  7. Jung Hae In
  8. Honey Lee
  9. Gong Yoo
  10. Lee Kwang Soo
  11. Han Ji Min
  12. Lee Young Ae
  13. Song Ji Hyo
  14. Yoo Ah In
  15. Kim Nam Gil
  16. Song Joong Ki
  17. Ryu Jun Yeol
  18. Baek Yoon Shik
  19. Jo In Sung
  20. Park Bo Young
  21. Lee Jong Suk
  22. Ma Dong Seok
  23. Park So Dam
  24. Kang Ha Neul
  25. Jung Woo Sung
  26. Han Hyo Joo
  27. Cha Tae Hyun
  28. Jang Hyuk
  29. Kim Moo Yeol
  30. Lee Jung Eun

Watch Lee Jung Jae in his hit film “Deliver Us from Evil” with subtitles below!

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