LG Household & Health Care recently revealed on December 1 that they have chosen Kim Tae Hee for their “Ohui” makeup and Elastine shampoo model. This signifies that Kim Tae Hee is now the next “straight hair goddess” which was originally Jeon Ji Hyun, who held that position for the last 10 years. Since 2001, Jeon Ji Hyun has been imprinted on the mind of the Korean public as the face for Elastine. She appeared in a commercial saying “Your hair, is skin to Elastine.”
Category: Style
Fashion and beauty
A Look at 2011 MAMA Red Carpet Fashion
On November 29, the red carpet was rolled out for the 2011 MAMA (Mnet Asian Music Awards), hosted in Singapore. Stars and celebrities from all over came to attend the event dressed in their own distinct and unique fashions.
KARA to Win a Best Dressed Award in Japan
Japan is having a Kara Fever right now!
Five-member girl group KARA is set to win the annual Best Dressed Award at the 2011 Best Dresser Awards in Japan.
The Korean idol group, which is gaining tremendous popularity in Japan, will attend the iconic fashion awards show on Nov. 30 at Cerulean Tower in Tokyo. The show began in 1972 and was founded by the Japan Men’s Fashion Association. Some previous winners include singers Namie Amuro, Ayumi Hamasaki and Ken Hirai, who are some of the top celebrities in Japan. KARA will be the second Korean winner of the award.
Who Wore It Best: Kim Nam Joo vs. Lee Young Ae vs. Jung Hye Young
Kim Nam Joo, Lee Young Ae, and Jung Hye Young. These female stars all represent Korea’s “Mrs. Fashionista.” These actresses not only have perfect appearances but also follow stylish fashion trends. Women in the 30~40 year range look up to the stars for their outfits and even call them their “fashion textbook.”
Who Wore It Better: Seo Woo vs. Kim Won Hee vs. Yoon Mi Rae
It is evident that clothes are getting longer in length, from outers to skirts to outfits. A long, slim skirt is gaining interest after Seo Woo, Kim Won Hee, and Yoon Mi Rae showed off their different charms through the same “Nine Six” dress. Seo Woo is currently starring in the SBS drama “When Tomorrow Comes” as a wealthy daughter. She wears gorgeous bright colored outfits and portrays a cheerful and exuberant charm. The actress styled her hair in a natural half tie and finished the cape dress with a lovely yet cute look.
Who Wore It Better: Hyoyeon vs. Lee Yoon Ji
Global girl group SNSD member Hyoyeon and actress Lee Yoon Ji are garnering attention for showing off their individual charms and identical dress. Hyoyeon is recently rising in popularity with her feminine look and boyish personality on the variety show “Invincible Youth Season 2.” She wore the dress during a photoshoot for "The Boys." Lee Yoon Ji has been gaining interest with her curvaceous body and wore the dress for the premiere of the movie “Couples.” The dress was done by a new and upcoming designer Lee Doo Ra and garnered attention after top stars Seo In Young, Kim Tae Hee, and Han Hye Jin wore it.
Lee Yeon Hee Shows Off Her Chic Charm on "Joinus" Photo Shoot
Actress Lee Yeon Hee is garnering attention for her “Joinus” photo shoot. The revealed photo shoot photo shows the trendy actress with a chic all-black office look. The frozen igloo in the background set a foreign feel and harmonized well with Lee Yeon Hee’s doll-like beauty while still portraying wintery glamor.
Airport Fashion: Stars Leave for 2011 MAMA
Loads of stars have been seen leaving to Singapore for the 2011 MAMA (Mnet Asian Music Awards) on November 28 at the Incheon Airport. As usual, the stars presented themselves in their best or favorite airport fashions. Top idol groups such as A Pink and BEAST as well as top Hallyu stars like
Park Ha Sun Portrays Sophisticated Beauty for "Sure" Magazine
Actress Park Ha Sun showed off her chic beauty through a recent magazine photo shoot. The actress portrays her innocent yet tough side through the sitcom “Highkick Season 3.” However, her usual cuteness is nowhere to be seen in the “Sure” magazine photo shoot, and instead replaced by sophisticated glamour.
Hwang Jung Eum Shows off Feminine Side for "Ceci" Magazine
Fashion magazine “Ceci” revealed their winter photo shoot with actress Hwang Jung Eum. The actress is garnering attention for her feminine beauty, which is an extension of her usual lovely and cheerful charm.