November Movie Star Brand Reputation Rankings Announced

The Korean Business Research Institute has revealed this month’s brand reputation rankings for film actors!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 50 popular movie stars, using big data collected from October 9 to November 9.

Jung So Min topped the list with a brand reputation index of 6,670,575, marking a 46.45 percent increase in her score since October. High-ranking phrases in her keyword analysis included “Love Reset,” “Kang Ha Neul,” and “Yeol-Na couple,” while her highest-ranking related terms included “delightful,” “dynamic,” and “surpass.” Jung So Min’s positivity-negativity analysis also revealed a score of 81.75 percent positive reactions.

Meanwhile, Go Yoon Jung held onto her spot at second place with a brand reputation index of 5,472,003.

Kang Ha Neul came in at a close third with a brand reputation index of 5,297,506, marking a 14.70 percent increase in his score since last month.

Park Bo Young took fourth place with a brand reputation index of 4,436,696, marking a 76.07 percent rise in her score since October.

Finally, Lee Yoo Mi rounded out the top five for November with a brand reputation index of 4,268,949.

Check out the top 30 for this month below!

  1. Jung So Min
  2. Go Yoon Jung
  3. Kang Ha Neul
  4. Park Bo Young
  5. Lee Yoo Mi
  6. Han Hyo Joo
  7. Kang Dong Won
  8. Kim Hye Soo
  9. Wi Ha Joon
  10. Jo In Sung
  11. Song Joong Ki
  12. Park Seo Joon
  13. Lee Seo Jin
  14. Lee Byung Hun
  15. Lee Jin Wook
  16. Lee Jong Suk
  17. Nam Joo Hyuk
  18. Gong Yoo
  19. Han Ji Min
  20. Kim Nam Gil
  21. Jung Woo Sung
  22. Son Suk Ku
  23. Uhm Jung Hwa
  24. Hyun Bin
  25. Jang Dong Yoon
  26. Lee Kwang Soo
  27. Kim Tae Ri
  28. Kim Young Kwang
  29. BIBI
  30. Choi Woo Shik

Jung So Min and Kang Ha Neul’s hit film “Love Reset” will soon be available with subtitles on Viki here.

In the meantime, watch Jung So Min in “Project Wolf Hunting” below!

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